Internet Marketing
When
you think about
Marketing, what do
you think
of first? Which aspects
of Marketing
are important, which
are essential,
and which ones
can you take or leave?
You be the judge.
Millions of individuals are
taking full advantage of the Internet these
days. And they
should considering how
many great ways there are
to earn extra
cash. Some even make the decision
to earn a living completely
from home. Far too many folks are
sick and tired of dealing with major
companies and random lay-offs. You simply
never know when it
might be your turn
to go. Therefore they
begin making money online. Now, there are
several ways one
can go about
this. Some people choose
to start their
very own Internet
business, which can likely be ran
from their home. While others dabble in adsense and make cash
off of
daily web traffic.
Believe it or not, there
is a great deal of
money to be made this way.
It's crucial
to consider what
you need
to avoid if
your goal is making money
online. Along with
all the wonderful options at your
fingertips, there are scams galore. I can't tell
you how many
scammers I've spotted
online selling their hoopla. They pitch a great game about making money online.
Virtually all of them will tell you how
much can be made on the
web if you do this and this, and then they proceed to pitch a
product they're selling. Most likely it's a DVD or some sort of bogus
software. This is where you have to stop and think
for a moment. If they can really make
so much cash
doing what they're encouraging you to
do, then why are they spending their time and effort
pitching something to you? Wouldn't they be off making money online themselves?
Instead they've chosen to sell a gimmicky product, which
basically just amounts to some information. Obviously they weren't doing to well.
Once you
begin to move beyond basic background
information, you
begin to realize that there's
more to Marketing than you may have first thought.
When
striving to earn cash via the web, avoid product
pitches that guarantee
riches. You can attain the crucial information you need for starting an online business, building websites and earning adsense revenue, or selling products via auctions, just by scouring the web. It's all free. Begin by contemplating how you want to start making money online and what aspect of
web-business you'd
excel at. The
more time and effort you put into your online
money-making, the more turn-over you'll surely see.
As your knowledge about Marketing continues to grow, you will begin to
see how Marketing fits into the overall scheme of things.
Knowing how something relates to the rest of the
world is important too.
Warwick Motley is the
webmaster of :-
Being an aspiring
and even a published author
is not nearly
as lucrative
as you had hoped. It takes
time and investment, mostly yours,
to build a fan base
and promote
your name
and your work.
While you are busy planning,
promoting and writing,
you may have overlooked one
very important money
making opportunity. Every year,
people throw millions away
because they just dont
know any better. And who are they paying? Uncle Sam. Thats right, knowing
the tax rules and how
to take advantage them can save
you a bundle
of money. And
that is money
that you can re-invest
to jump start
that writing career of yours!
What should
you be doing to save everything possible each year related
to your
writing activities?
Im glad
you asked.
Business or hobby
Is your writing a business or a
hobby? That
is the first question
that you need
to answer. If you are like many people who are aspiring to
write for a living, you have a
full-time or part-time job that must
be maintained until
the money
begins to roll
in from writing. Your writing activities produce little
income, but
the expense side of the ledger
is often full of entries.
The result is that your writing activities are
costing you money, sometimes lots of money. Is there any way to make that red ink work for you? There certainly is, and heres the key: If you are actively pursuing your writing as a business and expect (eventually) to make a profit,
then the net of
all that red ink can
be used to reduce the money that you earn from your
day job. For
example, if you earn $40,000 from your
regular job and you spend a net of
$3,000 promoting and pursuing your writing activities, then you would
be able to net the two amounts and pay taxes on
only $37,000. In effect, you can fund your writing activities
with before-tax dollars, reducing your overall tax bill to Uncle Sam. You dont need to itemize your deductions to take advantage of
this opportunity. This reduces your income before you get to your itemized
deductions. The
key is that you are engaging in a business with the intent to make a profit. Actually making a profit is not required.
If you are writing on a more casual basis, for enjoyment and
fulfillment, and you
do not expect to earn a profit, the IRS will
view your writing activities as a hobby. In that case the losses that you suffer from your writing activities (the net red ink) can not be deducted against other items on your tax return.
Business expenses are
deductible against other income you make, hobby costs are deductible only to the extent of the income you make from the activity.
So, you know that you are pursuing your writing dream with every intention that one day you will be a successful and money-making author. How do you
show the IRS?
My next
article will focus on ways to distinguish between carrying on a business and pursuing a hobby.
James Kavanagh is a CPA and an associate writer for eWritingToday, a site focusing on the writing
community and
helping writers and authors promote their work. Mr. Kavanagh is also an
editor at Seven Sisters Publishing, a small press that focuses on unique ways to support its authors marketing efforts. If you have a completed manuscript that you would like to submit to a press active in supporting you after
publication, go to Seven Sisters Publishing . Mr. Kavanagh may be reached at
Jkavanagh@7sisterspublishing.com.
In
a world where new fragrances pop up seemingly every day
from people who
were born
in the 80s (like Britney
Spears and Jessica Simpson),
wearing a
fragrance bearing
the name
of the family who
has made it
since before you were
born, since before
the United States
was born,
in fact, can be a serious statement
of refinement and
maturity. It also puts you
in a pretty select group.
Perfume company Creed was
founded in 1760 in England and
about one
hundred years later moved
to Paris, where it
is still headquartered today. Creed has
designed fragrances
for royalty and celebrity
alike. Creeds fragrances
are still mixed
by hand, and contain
more natural ingredients
than any other
French perfume house. They have
created over two hundred
original fragrances. While
Olivier Creed, the sixth
generation, is now at the helm, his son and daughter both work in the business
as well, which promises to stay in the family for the
foreseeable future. Olivier
travels the world to find the choicest (and often most expensive)
of ingredients.
The oldest
fragrance still in
Creeds lineup (they currently produce
48 different scents) is Royal English Leather, which was created for King George
III of England. You probably remember him
as the
guy against whom we fought the Revolutionary War.
One of
Creeds fragrances,
Fleurissimo, was
designed for Grace
Kelly as a wedding present at the
behest of her
groom, Prince Rainier III of Monaco. A floral scent, it combines Bulgarian rose,
tuberose, violet, and Florentine iris. Kelly and the prince were married in 1956, and the fragrance endures today, a textbook
definition of a classic. It was also a
favorite of American icons Jackie Kennedy Onassis and Madonna.
Originally designed for Cary Grant and
now worn by the
likes of Clint Eastwood and George
Clooney, as well as some women, Creeds Green Irish Tweed is spicier,
but with some of the same notes as Fleurissimo, such as Florentine iris and violet. It also adds
sandalwood, ambergris, and French verbena.
The house of Creed has not rested on its laurels in recent past,
though. Current
Master perfumer Olivier Creed created Silver Mountain
Water, inspired by the French mountains. Departing from more famous muses, Creed designed this fragrance for himself,
though it is a unisex cologne. Its predominant scents are green tea and black currant. It is worn by British soccer star David Beckham, while his
wife Victoria, formerly of the Spice Girls, prefers Creeds
Royal Water.
Cathy
Peterson writes about
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